Bouncing From Local Fame to the Franchise Game, Get The Marketing Buzz on Busy Bee!

South Shore regulars know Busy Bee Jumpers, a staple for parties for kids and adults alike with their super fun inflatables and other event rentals like tents and tables. However, Busy Bee Jumpers might be best known for their free cancelations, commitment to safety, and top-notch customer service. If you don’t believe me, check out their 5-star reviews on Google—3,671 and counting!

Rebranding the Beloved Bee!

After hiring Busy Bee Jumpers for our own event in 2023 (yes, the bounce house was a hit!), we got to know their incredible team—and we were instantly hooked. So when the opportunity came to help refine their branding, we jumped right in!

Our goal? Make sure their brand looked as joyful, energetic, and consistent as their business feels—across every digital and printed touchpoint. The Busy Bee crew is full of positivity and good vibes, and the more we learned about their company culture, the more we fell in love.

We spent a lot of time searching for the perfect bee—one that felt friendly, fun, and irresistibly cute. (Spoiler alert: we found him!) Our amazing lead designer, Molly Fabiano, also brought the whole look to life with a custom font inspired by the inflatables themselves—squishy, bold, and full of bounce. Add in a vibrant color palette, and voilà: a brand that’s just as fun as the parties they bring to life!

 
 

Watch this video to learn all of the rationale behind this beautiful redesign!

 

With our adorable new bee ready to buzz into the world, it was go-time! 🐝✨

Once the redesign was complete, the SHD Marketing team rolled up our sleeves and got busy bringing the brand to life across every touchpoint. We created a full suite of marketing materials to make sure Busy Bee Jumpers looked polished, professional, and unmistakably them—with messaging that highlighted what makes them so special.

Here’s a peek at what we created:

  • Business Cards

  • Truck Wraps

  • Exterior and Interior Signage

  • Brochures

  • Sell Sheets

  • Stickers & Ribbon

  • Letterhead

  • Photoshoots

  • Charms

  • Bouncy Balls

  • Postcards

  • Lawn Signs

  • Merch

  • Rack Cards

  • Banners

  • Table Coverings

  • Giveaway Items and More!


The Hive is Expanding!

This year, Busy Bee Jumpers took a giant leap—and we couldn’t be more excited to be part of it! They officially launched their Franchise Program, bringing the joy of bounce houses (and their amazing business model) to new communities across the country.

SHD Marketing helped lay the groundwork, crafting everything from messaging and custom graphics to website assets and promotional materials to make the launch pop.

And the buzz? It’s real. The franchise opportunity took off instantly, with new locations already bouncing in Worcester, Cape Cod, and Rhode Island—and many more on the way. The hive is growing, and the excitement is contagious!

SHD Marketing created various materials for Busy Bee Jumpers Franchise program including:

  • Franchise Branding

  • Franchise Messaging

  • Sell Sheet

  • Video content management

  • Public Relations

  • Social Media Templates

  • Email Campaigns

  • SMS Campaigns

  • Landing Page

  • Marketing Vault

And the Buzz Keeps Going!

We’re absolutely thrilled to keep supporting this amazing, fast-growing business—making sure they feel confident, polished, and ready to shine with every new marketing piece.

Of course, none of this would be possible without the incredible trust the Busy Bee Jumpers team has placed in us. We’re so grateful for the partnership—and seriously proud to be part of their hive.

Here’s to even more bounces, more buzz, and more big wins ahead!

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My SHD Marketing Internship – By Scituate High School Senior, Grace McGowan